YouTube is the world’s largest online video platform. There’s no doubt about that. But the video giant may start to feel annoyed watching crowds of users come, and then leave, for other competing social platforms.
But YouTube has a plan, and it’s called “Backstage.”
If you like our stories, there is an easy way to stay updated:
Follow @wersm
Backstage Will Transform YouTube Into A Fully Fledged Social Platform
YouTube is facing tough competition from more “social” platforms like Facebook and Snapchat, both also getting stronger with video day after day. So, YouTube is now developing a new “platform” called backstage which will sit within the existing YouTube product. On Backstage, users will be able to share photos, links, text posts, polls… and videos of course. Everything shared, will be seen by your subscribers, who should also be able to interact with the content you published.
The feature will start to roll out very soon on select popular YouTube accounts, before rolling out to all of us during this coming fall, both on desktop and mobile.
It is a big new step for YouTube. Having been established as a strong leader in social video, YouTube has some serious arguments to put forward, to become the social networking platform Google has long been dreaming of.
You might also like
More from YouTube
YouTube Is Adding AI-Powered Dubbing
YouTube is integrating the team from Aloud to help you dub your videos in other languages with the help of …
Smaller Creators Can Now Access YouTube Partner Program
The YouTube Partner Program will now be open to creators once they reach 500 subscribers, allowing smaller creator to monetize …
YouTube Brings Unskippable 30-Second Ads To TV
YouTube is bringing longer unskippable ads to its TV app, unless you're paying for the platform's premium subscription YouTube says these …
YouTube Brings Shopping Features To Shorts
YouTube is testing affiliate marketing and in-app shopping features on Shorts, less than a week after TikTok began testing similar …
Get Ready To Choose Your YouTube Handle
YouTube is introducing handles to make it easier for members to find and connect with each other. Your handle will be …
YouTube Now Lets You Add A Voiceover To Your Shorts
YouTube is adding one of its most-requested features to Shorts; the ability to add a voiceover, like narration and original …
YouTube Starts Adding Watermarks To Downloaded Shorts Clips
YouTube has started adding watermarks to downloaded Shorts clips to stop users from cross-posting them to other platforms.
YouTube Expands Offense Warnings To Desktop, Updates Payments System
New updates for creators! A dedicated payments account within AdSense, and warnings on potentially offensive text detected by AI.
YouTube Offering Podcast Networks Up To $300k To Film Episodes
YouTube is offering financial incentives to podcasting networks to adapt their shows to a video format and share them on …
