I love GIFs. If an image is worth a thousand words, an animated GIF is worth a million! So much to be said and so many opportunities! One bad thing though. You can’t control them – they just play over and over again, looping into infinity. Until now, that is.
Also Read: Forget GIFs! Are You Ready To Boomerang?
GIFs have been the standard animated image format since 1987 and it’s time for a change. It’s 2015, and although we’re now able to post GIFs on most social networks, they are the same old GIFs. Twitter is leading a change though, with “Scratchreels” – GIFs that you you can “scratch” back and forth with your finger or your mouse.
If you like our stories, there is an easy way to stay updated:
See, Twitter had bought this company called SnappyTV last year, that had found a way to “create and share videos, GIFs and photos from TV and live web streams.”
Spotted a ScratchReel yet? Scrub back & forth to help the @WSL surfer escape the tube!
Only on Twitter, dude. pic.twitter.com/Ajh8Rmjz7W
— Twitter (@Twitter) November 12, 2015
More from Twitter
Twitter Estimates That 1.4 Million Users Interacted With Tweets From Russia’s Internet Research Agency
Twitter has doubled its estimation of users who interacted with propaganda Tweets sent out by Russia's Internet Research Agency (IRA) …
Twitter has announced the winners of its first 'Brand Bowl' competition, showcasing the best ads of Super Bowl 52 according …
Following Twitter's announcement in November of its premium Search Tweets API, the company is now extending access to Tweets with …