After many years of impeccable service, Twitter has retired the favourite button. Yes, the ⭐ is gone. Instead, Twitter is going mainstream, replacing it with a ‘Like’ button, in the form of a ♥️…. Zuckerberg must be smiling.
After considering removing the 140-character limit, Twitter is now going one step further to becoming mainstream. The fav button was loved, but also misunderstood by many. And now it is no more, being replaced by a heart (♥️) or ‘Like’ button.
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So now, the question is: ⭐ or ♥️?
Twitter is saying goodbye to ⭐️ … now replaced by ♥️. Which one do you prefer?
— We are Social Media (@WeRSM) November 3, 2015