Facebook‘s Instant Articles are a great way for users to explore content, and of course for publishers to get their content to the people it matters to most. Now, Facebook has made it possible for Instant Articles to be published directly from within the CMS that each publisher prefers.
Instant Articles make great content look even better. You get tilt-to-pan photos, auto-play video, interactive maps as well as embedded audio options. They don’t slow down a user’s Facebook experience and load very fast! So, it’s only natural that publishers want to use them.
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So, Facebook is now giving publishers the opportunity to use Instant Articles with “their existing Content Management Systems (CMS)”. Facebook said in its announcement of the feature
Most Content Management Systems (CMS) support RSS, which is the basis of any publisher starting to use Instant Articles. A publisher will have to provide an RSS feed of content to Facebook so that it can automatically load new content in real-time. Instant Articles are created with HTML5, which means that publishers can “reuse code from their websites” and the integration process is extremely easy, but it also
Although Instant Articles are not available to all publishers at the moment, if your time does come to try them out, you can find all the relevant information on Facebook’s Documentation of the feature. In the next few months, more publishers will be joining up and Instant Articles will be seen by more mobile Facebook users.
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