Vogue may be spearheading the fashion industry’s digital aspirations, but Google is also in need of original productions, as the content battle is heating up. Sounds like a match? You bet it is!
Both companies have seen the mutual benefits of such a collaboration, and have partnered up to produce a series of exclusive content showcasing the lavish wardrobes of the world’s most famous supermodels. The series is aptly named “Supermodel Closets.”
The production is shot in 360 (what else?), so that users can peek into the most intimate corners of models’ rooms, and grab a glimpse of haute couture and high street pieces. While all videos are viewable in desktop format as well, it is advisable to use a Google Cardboard or Daydream View headset to best enjoy the experience.
Google has used the latest technology available to capture truly immersive content, which comes in 4K format. Viewers will be able to navigate up and down, apart from the traditional circular, left-to-right view.
The first episode features Kendall Jenner and Cindy Crawford is also confirmed to partipate.
Image courtesy of Vogue.com
You might also like
More from Lifestyle
This Is The Coolest Harry Potter Memo Pad
This “magical” memo pad created by Triad Inc, will reveal an embedded Hogwarts Castle as you keep on using it
Behold The Star Wars x adidas Originals Rivalry Hi ‘Chewbacca’
adidas has revealed the next Star Wars x adidas Originals sneaker, and this Chewbacca model has a lot of “RRRAARRWHHGWWR!”
The New Fujifilm Instax Square SQ1 Brings Instagram To The Real World
Fujifilm is making shooting analog instant-film easy and highly pleasurable with the new Instax Square SQ1.
IKEA Teams Up With ASUS ROG On New Range Of Gaming Furniture And Accessories
IKEA has announced it's teaming up with ASUS Republic of Gamers (ROG) to develop a new range of affordable gaming …
HBO Turns The Fresh Prince Of Bel-Air Mansion Into An Airbnb
To celebrate the 30th anniversary of the sitcom Fresh Prince of Bel-Air, HBO transforms the mansion into an Airbnb for …
Travis Scott x McDonald’s Collection Finally Revealed
Travis Scott and McDonald's revealed an entire apparel collection that also includes accessories like a giant Nugget body pillow.
The McDonald’s Travis Scott Meal Is Here
McDonald's has finally revealed the much-anticipated Travis Scott Meal, but it's not what you could have expected.
The Blood-Soaked Freddy Krueger Air Max 95 Will Give You The Chills
Special Halloween: Nike is dropping a new Air Max 95 featuring a “blood-soaked” Freddy Krueger-inspired color scheme.
Casio G-SHOCK Unveils New GRAVITYMASTER Watch For Aviation Professionals
Casio G-SHOCK has announced a new watch model to the Master of G collection, designed for aviation professionals. Welcome the …
