You Will Want To Pay Attention To Air New Zealand's Epic Safety Music Video • Creative Campaigns, Featured • WeRSM

With “Kiwi Safety” Air New Zealand is making safety announcements the most entertaining part of any flights.

Let’s be honest few are those of us who pay attention during the pre-flight safety announcements. Fun variations, humor, video, music, airlines seem to have tried everything they could to try to win back our attention when sharing this critical safety information. For years now, one airline, Air New Zealand, has excelled in this challenge. But nothing compares to their latest attempt: “Kiwi Safety.”

“Kiwi Safety” is a colorful, epic four and a half minute long music video, featuring a cast of over 600, you will have guessed, Kiwis.

Jodi Williams, Air New Zealand’s general manager of global brand and content marketing, explained: “We know this video will make people proud to be New Zealanders, but [it] will also showcase our unique Kiwi culture to the world.”

So buckle up and be ready for some serious safety music vibes.

“Kiwi Safety” is a colorful, epic four and a half minute long music video, featuring a cast of over 600, you will have guessed, Kiwis.

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