Being successful on Social Media is not about luck. In fact, it’s not even about talent, not only at least. Success on Social Media is about knowledge and science! Yes, Science.
Also Read: 10 Tips to Write Engaging Facebook Posts [infographic]
By science, I don’t mean that you need to go sit in a lab, but that you really need to know how to take a step back, evaluate what you do and look into analytics. Let your talent explode in creating great visuals and coming up with top copywriting.
And this is where science comes back in, again. Good copywriting is creative, well-written but in order to also be engaging, you will need to choose your words carefully and often add some “buzzwords”.
And we are in luck because Shortstack conducted some research on which words are actually best performers when it comes to get people to share your content. And they came up with lists of the words you should really add in your copy, depending on which platform you are writing for.
On Twitter
On Twitter, you need to keep it short but create a maximum of impact, if you want to maximize your chances to get retweets. These words will help:
- – free
- – top
- – follow
- – media
- – please retweet
- – great
- – post
- – check it out
- – help
- – social media
In Blog Posts
On your blog, all the money is in your post title, right? Well then you should really start including these in your headlines:
- – smart
- – surprising
- – science
- – history
- – critical
- – huge / big
- – hacks / hackable / hackers
On Facebook
Facebook is more visual and emotional than Twitter. To maximize your chances to see your content be shared, your posts will need to do at least one of the following:
- – inspires
- – unites
- – amuses
- – gives
- – amazes
- – advises
- – warns
All the results are compiled in the following infographic:
So now you are ready to be GREAT on social media! :)
Related Stories:
- How To Become A Successful Social Media Marketer [Infographic]
- 10 Ways to Get More Followers on Twitter
- Want More Retweets? Add Images to Your Tweets!
You might also like
More from Experts Talk
The Top 5 Stories On Social Media This Week
Instagram brought Pinned Comments to everyone, Google Plus is officially dead (again) and LinkedIn has a new audio feature.
The Top 5 Stories On Social Media This Week
LinkedIn is #OpenToWork, Facebook changes its algorithm again, Lego gets into pop art, and India bans TikTok.
The Top 5 Stories On Social Media This Week
KFC could be launching its own gaming system, Instagram is bringing its TikTok clone to more countries and TikTok announces …
Why A Crisis Is A Good Time To Build Substance On Social
Henk Campher, VP of Corporate Marketing at Hootsuite, talks about how brands can create meaning in an uncertain world.
The Top 5 Stories On Social Media This Week
Adobe launches Free Photoshop Camera app for iOS and Android, YouTube introduces a new "shoppable" ad format and Twitter now …
The Top 5 Stories On Social Media This Week
Pornhub invites everyone to keep it SFW when WFH, Twitter is testing Reactions again and Hublot launched a new smartwatch …
The Top 5 Stories On Social Media This Week
Facebook is testing a new email marketing tool, Google adds anxiety disorder self-assessment to Search, and LEGO has a new …
The Top 5 Stories On Social Media This Week
Welcome to this week's top social media news: You can now schedule tweets natively, Instagram rolls out IGTV ads and …
Trump Is Threatening To Shut Down Social Media
Donald Trump is planning to sign an executive order that would “strongly regulate” or shut down social media after his …
