Whoever thought being a community manager was a simple job should think again. In facts Community Managers are involved in many areas of a company and must wear different hats throughout the day with objective to help their organisation to:
- Reduce Support Costs
- Increase customer acquisition
- Drive Product innovation
The different hats community managers can be brought to wear during the day (and the qualities required to do so)
- Detective – Investigate, Understand issues, find solutions, report
- Cheerleader – Promote, Cheer, Bring in the “go spirit”
- Therapist – Show Empathy, understanding, calm, problem solving attitude
- Translator – Explain, clarify, bridge the language gap
- Diplomat – Tact, diplomacy, customer approach
- Cowboy/girl – Organize, Lead, control
- Analyst – Measure, Translate, Optimize
- Author – Create Content, Manage conversation
Related Stories:
- Community Manager Vs Social Media Manager
- Kindergarten Lessons for Social Media Managers [infographic]
- Social Media: the New Rising Career Path
You might also like
More from Experts Talk
The Top 5 Stories On Social Media This Week
Instagram brought Pinned Comments to everyone, Google Plus is officially dead (again) and LinkedIn has a new audio feature.
The Top 5 Stories On Social Media This Week
LinkedIn is #OpenToWork, Facebook changes its algorithm again, Lego gets into pop art, and India bans TikTok.
The Top 5 Stories On Social Media This Week
KFC could be launching its own gaming system, Instagram is bringing its TikTok clone to more countries and TikTok announces …
Why A Crisis Is A Good Time To Build Substance On Social
Henk Campher, VP of Corporate Marketing at Hootsuite, talks about how brands can create meaning in an uncertain world.
The Top 5 Stories On Social Media This Week
Adobe launches Free Photoshop Camera app for iOS and Android, YouTube introduces a new "shoppable" ad format and Twitter now …
The Top 5 Stories On Social Media This Week
Pornhub invites everyone to keep it SFW when WFH, Twitter is testing Reactions again and Hublot launched a new smartwatch …
The Top 5 Stories On Social Media This Week
Facebook is testing a new email marketing tool, Google adds anxiety disorder self-assessment to Search, and LEGO has a new …
The Top 5 Stories On Social Media This Week
Welcome to this week's top social media news: You can now schedule tweets natively, Instagram rolls out IGTV ads and …
Trump Is Threatening To Shut Down Social Media
Donald Trump is planning to sign an executive order that would “strongly regulate” or shut down social media after his …
