Snapchat users could get their hands on the UEFA Champions League trophy with an exclusive 3D Bitmoji Lens designed for the final.
The 2018 UEFA Champions League final will certainly be remembered through the historic third-in-a-row win of Spanish team Real Madrid. But to us, geeky social media marketers, it also was the first time UEFA invited fans to celebrate with an exclusive 3D Bitmoji Snapchat lens. And yes, that is incredible too.
UEFA collaborated directly with Snapchat to bring to life a 3D Bitmoji Lens that featured a Snapachatter’s 3D avatar playing keepie-uppie as the UEFA Champions League anthem plays in the background. The AR animation continues with the UEFA Champions League trophy being expertly caught by the Snapchatter’s Bitmoji avatar, who then holds the trophy aloft.
https://twitter.com/ChampionsLeague/status/999983773906325504
Available to over 191 million daily Snapchatters globally on Saturday 26 May, the animation could be placed in the world around you with the Snapchat camera then shared with friends in ‘chat’, posted to ‘stories’, or saved to ‘camera roll’.
You might also like
More from Snapchat
Don’t Miss Snapchat’s Lens Fest Virtual Event This Week
Snapchat's global virtual event exploring today's AR "lenscape" is open to the public, and taking place this week. Make sure …
Snapchat Announces Spotlight: An In-App Entertainment Platform For User Generated Content
Snapchat has announced a new curated entertainment platform that will surface the most entertaining Snaps all in one place.
Snapchat Introduces Snapchat Astrology For You And Your Friends
Snapchat is introducing new features to let you create an Astrological Profile and see shared Astrological Compatibility with your friends.
Snapchat Creators Can Now Display Their Follower Counts
Snapchat follower counts are now a reality as the platform turns on the feature for accounts with large followings.
Snapchat Launches 3D Body Scan Lenses In Time For Halloween
Building on its full-body tracking technology, Snapchat has launched 10 new 3D body scan Lenses, that respond to your movements.
You Can Now Scan Food And Wine Labels On Snapchat
Snapchat is expanding its visual search features with the ability to scan food and wine labels and get information about …
Snapchat About To Launch First Original Series Shot On Spectacles
Snapchat is launching "First Person," the first Snap originals series shot on Snapchat Spectacles. Watch the trailer!
Snapchat Users On iOS Can Now Add Song Clips To Their Content
After testing for the last few months, Snapchat is rolling out its 'Sounds' feature to all users on iOS devices, …
Snapchat Launches Its First Local Lens On Carnaby Street
After announcing Local Lenses at its Partner Summit in June, Snap unveiled the first persistent, collaborative, and shared AR experience …