We already had an idea that Twitter was performing experiments on our timeline, but now we have the official announcement. Twitter will start showing us content from people and accounts we don’t follow.
Also Read: Twitter Introduces Audio Cards
As Twitter claims, following accouts may be a first step to great content, but sometimes, we may be missing tweets and accounts that match our interests. Μore specifically, Twitter has been ‘messing’ with our timelines by showing recommended tweets, accounts and topics, throughout the year.
After completing all the necessary tests, it was proved that users enjoyed seeing tweets from accounts they did not follow. These results were based on signals such as activity from accounts users do follow, popularity of the tweets, and how people in users’ networks interact with the tweets tested.
After all this experimentation, the social network rolled out -this time, officially- the recommended tweets feature and informed us that it will continue adjusting our timelines with new functionalities.
What do you think of this new feature?
- Twitter Disables Support For SSL 3.0
- A New Twitter for iPhone
- 6 Ways to Use Twitter Without Tweeting
More from Twitter
As part of its effort to get close to publishers, Twitter has launched Twitter Media, a website for publishers to …
Twitter has made its in-stream video ads product available to advertisers in the US and 11 other global markets through …
Not even a week has passed since GDPR came into force, and it's affecting quite a few Twitter users who …