Twitter tested Explore for several months before bringing it to users at the end of January. As a way to concentrate everything that users would be interested in – Explore is the one place where users can “see what’s happening on Twitter.”
In the announcement last month Product designer at Twitter, Angela Lam, had explained that
[quote]Outside of your timeline, trends show you what topics are being discussed right now, Moments capture the most popular stories so you can catch up, and search helps you find anything and everything.[/quote]
Watch what's trending – LIVE! You'll now see Periscopes surfaced in top trends. pic.twitter.com/Bhj8JT2ITw
— Twitter Video (@TwitterVideo) February 14, 2017
Explore brings all of that together so that users can be able to find trends and Moments. Now, in the “Top Trends” section of Explore, users can find live Periscope videos featured with a red “live” icon. Through Explore, users will now have full access to Periscopes features – the ability to interact (heart, comment on, and retweet) with these videos.
The move is important at this point, as it shows how much Twitter wants to continue to push its only live feature, while Facebook has long overtaken it and all other competitors.
More from Twitter
Twitter has unveiled its Agency Playbook, an essential guide to its platform for ad agencies, marketers, and social media managers.
Twitter has announced that it's temporarily turning off the ability to Tweet via SMS, to protect people's accounts from vulnerabilities …