Maybe you think Spotify is the right platform for your next creative idea but you are not sure how. This creative guide is what you have been looking for.
Spotify for Creatives is Spotify’s not very creative name for a website that shows you how you can use the platform in creatively interesting ways. And don’t think Spotify is only about music streaming either. Podcasting has increased year over year on Spotify by over 250%.
The website includes dozens of amazing case studies from brands that have unlocked the platform’s potential. It featured campaigns from Snickers, Heineken, New Amsterdam or even IBM.
But that’s not all. This online creative guide also includes platform insights to help you make the most out of the platform. For example, did you know that Spotify can tell the volume levels of listeners? Or what device they are listening on?
What I loved the most, is the interactive demo offered on the site. Once you log in with your Spotify credentials, you will be able to see what your listening habits say about you. Moreover, for each of the categories your data is being analyzed against, Spotify will also offer recommendations on how these insights can be used to reach your brand audience.
And as if this was not already enough, Spotify is keen to share their POV on industry ‘best practices.’ Check out the website regularly for more insights and updates.
How do you live without knowing this website?
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