What’s the first thing that pops into mind when someone mentions Miami? Let us guess: Parties, dance music, beaches and booze.
That’s all fine. What’s not fine is that Miami has a rich cultural undercurrent which goes largely unnoticed, because of the aforementioned staples. This was what triggered the imagination of our own co-Founder, Villy. That and an unfortunate incident with the local radio stations.
“Miami has such a rich Spanish speaking culture and has been the birthplace of landmark music acts, but I think that it’s the indie scene which needs a bit of a boost and exposure, as there is a lack of variety.” In fact, out of the 36 radio stations currently based in Miami, none is oriented towards indie music.
With that in mind (and help from some dev friends), they came up with a cheeky idea -aptly named #MusicInMiamiSucks – aimed at exposing the local audience to a wider range of music genres. The result was twofold:
First, a website where users can visit and analyse their music taste, based on their recent Spotify log. Then, to generate bigger awareness, a series of stickers were placed around areas of interest in downtown Miami. At the end of the user journey, visitors are presented with different playlists to save, listen, share and hopefully raise awareness around the indie scene in Miami.
So, is your taste in music $hit ot Lit?
🎵 Take the test.
You might also like
More from Featured
Pornhub And Art Primo Partner Up For A Limited Edition Spray Paint
You probably never thought about it, but Pornhub spray paint is a thing, thanks to a new collaboration with Art …
Apple Reveals That iOS 14.5 Will Arrive Next Week
The announcement was quiet, but Apple confirmed iOS 14.5 will be available next week, alongside WatchOS 7.4 and macOS 11.3.
TikTok Is Now ISO 27001 Certified In The UK And The US
TikTok announced it gained the ISO 27001 certification in the UK and the US, with India, Ireland, and Singapore to …
Apple Announces $29 AirTag, Its Own Tile-Like Item Tracker
Apple just announced AirTag, a new $29 Tile-like item tracker that will let you track your items within Apple's “Find …
Polaroid Go Is The Smallest Analog Instant Camera Yet
Polaroid Go is the smallest analog instant camera from Polaroid, yet it comes with a selfie mirror and a longer-lasting …
The California Avocado Commission Puts The CA Back In Avocado
The California Avocado Commission is hoping to get a larger slice of the market with its new campaign that brings …
Facebook Jumps Into Audio With New Features, Tools, And Monetization Options
Facebook has announced several new audio features, tools, and monetization options to capitalize on the audio chat trend.
Facebook Now Lets You Transfer Posts And Notes To Google Docs, Blogger, And WordPress
Facebook is extending its data portability options, allowing you to now transfer posts and notes to Google Docs, Blogger, and …
Reunited With Buds: Free Budweiser If You Got The Vaccine
“Reunited with Buds” shows Budweisers' support the nationwide COVID-19 vaccination campaign, offering a free beer to those who got the …