The Top 5 Social Media News Of This Week

We have said so many times, video is the future of social media. And this week isn’t going to contradict any of it. Facebook has announced awesome new features for its Live video feature, and Twitter has promised longer videos on both its platform and Vine. Do you feel it?

New features for Facebook Live and longer videos for Twitter. Yes, it’s all about VIDEO!

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Facebook Live is about to become awesome: 2-person simultaneous shared live broadcasting, pre-schedule and waiting rooms for fans to hang out before a live starts. This is a real industry changer. Even if Facebook has been the latest player in the segment of “live” broadcasting, the company is surely taking the lead now.

Facebook announced 2-person Live broadcasting, available this summer!

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On other news, Twitter launched Engage, its new standalone app that helps celebrities and influencers better engage with their communities. It was available for a few hours worldwide before Twitter refocused on US only for now. But I’m sure it will soon be available to everyone again soon.

So are you ready for this week’s Top 5 trending news on We are Social Media?

	Twitter Launches Engage, A Standalone App For Influencers – Twitter has released a standalone app called Engage, to help celebrities and influencers connect more easily with their fans and other influencers. But wait! here is the good news: you can use it too!
	Facebook Enhances Branded Content In Instant Articles – Back in April, Facebook announced that it was changing its policy on branded content, enabling verified Pages to share it. This also included Instant Articles, much to many eager publishers’ delight. Now, Facebook is rolling out new options for publishers to be able to style their branded content more effectively.
	Two-Person Broadcasting Is Coming To Facebook Live – This is perhaps the biggest news for Facebook Live! The news that many professionals and publishers have been waiting for! At VidCon, Facebook pre-announced a major update to Live: the ability for two people to share a live broadcast, even if they are in different locations.
	Twitter Finally Lets You Share Longer Videos – Twitter has finally upgraded its platform capacity and features, and now allows for longer videos to be uploaded. From now on, Twitter will allow videos up to 140 seconds long (touché), for users to improvise, create and ultimately share with followers, and the world.
	How To Use Linkedin And Facebook Ads For Ultra Precise Ad Campaigns – When combining the power of LinkedIn’s networking platform with the laser-like precision of Facebook’s Advertising platform, the only limit to your success is your capability to think outside-the-box.