Snapchat announced two new eCommerce webinars to help marketers prepare for the holiday season up ahead.
The last quarter of the year is the most crucial time of the year for many businesses and for a good reason. It’s during Q4 that many can boost their sales with the holidays. Therefore, with the summer over, it’s time for marketers to get busy creating strategies for the months ahead.
To help them get the most from their Snapchat campaigns, Snap is now offering two different webinars covering eCommerce on Snapchat.
The first webinar offers a “deep dive on the Snap Pixel,” and is for advertisers who want to learn more about the Snap Pixel. The webinar will cover everything from looking at how it differs from other pixels, what optimisation and attribution it enables, and how it is implemented. It will also cover topics such as troubleshooting, and Snap promises “it’s going to get technical,” so marketers should involve and bring their developers along.
It will take place on Wednesday, Sept 19, 10:00 am – 10:30 am PST (Register here), and Thursday, Sept 27, 10:00 am – 10:30 am PST (Register here)
The second webinar looks at eCommerce advertising on Snapchat, and it’s aimed at advertisers who are new to the platform and who want to learn more about its suite of performance products. The session will dive into different formats, bid optimisations, and measurement solutions Snapchat offers, helping marketers drive and track sales.
It will take place on Wednesday, Sept 26, 9:30 am – 10:00 am PST (Register here), and Thursday, Oct 4, 9:30 am – 10:00 am PST (Register here)
You might also like
More from Snapchat
Brands Can Now Have Their Own Profiles On Snapchat
Snapchat brand profiles will let some brands have their own profiles as part of a beta test, before offering it …
Snap Focus: Six Courses To Get Your Snapchat Ads Manager Certification
Snapchat's free Snap Focus course helps you master advertising on its platform and complete your Snapchat Advertising Essentials certification.
How To Use Snapchat’s Vertical Video Conversion Tool
Snapchat's Video Conversion tool lets you convert any horizontal videos you might have, and use them as ads in your …
Snapchat Introduces Minis, Third-Party Apps That Live Inside Chat
At Snap's Partner Summit, Snapchat debuted Minis, a collection of lightweight third-party apps that come to life inside the app's …
Snapchat Stops Promoting Trump’s Stories On The Discover Homepage
Snapchat has announced it will no longer promote Donald Trump's Stories on its Discover homepage. His public account won't be …
Snapchat Creates New AR Experience In Collaboration With Damien Hirst
Snapchat has announced a new augmented reality lens created in collaboration with world-renowned British artist Damien Hirst.
The Entire Cast Of The Fresh Prince Of Bel-Air Reunites On Snapchat
The entire cast of long-running hit sitcom The Fresh Prince of Bel-Air reunited on Will Smith's original show on Snapchat.
Snapchat Begins Allowing Stories To Be Integrated Into Apps
Snapchat added App STories to the Snap Kit toolset for developers to begin incorporating Snapchat Stories into their apps.
Snapchat Reveals The True Impact Of Coronavirus
Snapchat has released new research about the impact of the Coronavirus pandemic on our society and what we all do …
