If there is one social platform that stands out for its amazing growth, it has to be Pinterest. The platform grew by an impressive 81% last year, to hit the 100 million monthly active users milestone this September.
Also Read: Pinterest Drives Traffic and Online Commerce
With this milestone, Pinterest is now firmly claiming a place among the leading social platforms. And it does not come as a surprise: by adding many awesome features over the last 12 months, Pinterest has really shown how it can evolve to always better serve its users.
And users pay it back to Pinterest. They are not just passive one-timers on the platform. In fact, 70% of Pinterest monthly active users are thought to be taking action after viewing a pin on the platform, whether they click on a link, save it for later, like it or comment on it. And that is impressive.
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More from Pinterest
Pinterest has partnered with several brands to create special gift-finding tools to help shoppers with their holiday shopping.
Pinterest is launching a new single Pin format for its chronological following tab that will allow more discovery.