Pinterest is the medium of choice for many luxury brands and its audience is considered to have a more eclectic approach to lifestyle. In addition it’s among the fastest growing social networks, with hundreds new accounts created every minute.
Also Read: Pinterest Introduces New Analytics
With millions of images pinned every day, Pinterest decided to make a hand-picked collection of all those images that intrigued its staff and upload them on a weekly basis. This new editorial feature can be found here for all of you who search for the next inspiration or have just subscribed for an account.
The pins cover different interests, from Survival Skills to Road Trippin‘. Our guess is that Pinterest is trying to showcase its large content, in order to attract more audience and, especially, men – as reports claim that almost 80% of its users are women. Until now, Pinterest has been widely known to offer material for fashion, cooking and beauty, so this time it seems that it wants to turn this image around.
Pin Picks include a small note on who to follow and the best boards to follow to start discovering each category. Moreover, Pinterest is getting all prepped up for Halloween, including a special guide (check ‘Creep Show’ pin) that was prepared with the collaboration of eHow, Funny Or Die, Michelle Phan and Jessica Farlow.
We think that this may be a good way for Pinterest to showcase promoted content from its partners. Do you agree?
Related Stories:
- Simple Ways To Make Pinterest Work For You
- Would you Pay 1$ Million to Advertise on Pinterest?
- 10 Rules Every Business Needs To Know Before Using Pinterest [Infographic]
More from Pinterest
Pinterest Adds Personalised “More Ideas” Tab To All Boards And Sections
Pinterest is launching a new "more ideas" tab so that users can explore recommendations based on ideas that they've already …
Pinterest Introduces New Solutions To Help Brands Measure Its Impact
Pinterest is working with Oracle Data Cloud's Moat Measurement for viewability, and NinthDecimal for foot traffic, to help brands measure …
Pinterest Expands ‘Shop The Look’ Pins To All Advertisers
Having tested 'Shop the Look' Pins with a limited number of big businesses, Pinterest is ready to open up access …
