It seemed like yesterday when we were discussing the fact that Facebook was developing a Facebook At Work version of the social network. Just a few hours ago we reported how LinkedIn is planning to incorporate new features in order to stop Facebook‘s march to the professional field. Now, TechCrunch reports that Facebook has finally soft-launched its much awaited app, named “Facebook At Work”.
Also Read: LinkedIn vs. Facebook – Which Is The Best For Professionals?
For the time being, the app is fully functional only for a small number of companies, with Facebook being the first to adopt it. According to the same sources, the new app will have the same look and feel with the Facebook app we all know and love. This means that users won’t have to learn new tricks – which can prove to be an important advantage for Facebook at Work, leading to increased adoption.
Users have the option to either create a separate login account or use their personal profile – they don’t have to worry though, as actions taken within the app will not be shown to their personal Facebook profile. If their company is already using Facebook at Work, they can set up your account by clicking the link in the email they received or by visiting [CompanyName].facebook.com (ex: company.facebook.com) from their computer.
Facebook at Work won’t serve any ads and won’t allow connections with apps, at least for now. This leaves plenty of room for speculation, especially about the monetisation scheme that it will follow. It looks possible that Facebook is considering paid subscription, but no official confirmation has reached our ears yet.
Facebook has also launched a help page that provides users with some initial information.
Get Facebook At Work now on your iOS or Android device:
Would you use Work for your intra-office communications?
Related Stories:
- Will LinkedIn Make The Cut Against Facebook At Work?
- Facebook Will Launch A New Mobile Ad Network
- New Details About Facebook’s Professional Network
Image courtesy of TechCrunch
You might also like
More from Facebook
Facebook Bans Holocaust Denial Content
Facebook has announced an update to its hate speech policy, banning Holocaust denial content on its platform.
Facebook Removes 28-Day Attribution Model From Ads
Late last month, Facebook announced it's removing the 28-day attribution window in Facebook Ads. The change is effective as of …
Facebook Bans QAnon Across Its Platforms
Facebook is banning QAnon-related Pages, Groups, and Instagram accounts, even if they don't contain violent content.
Facebook Brings Netflix, Zoom, And More Features To Portal
Facebook has announced it's bringing Netflix, Zoom, new titles to its Story Time library, AR stories, and more to its …
Facebook NPE Forecast App Is Now Open To Everyone In The US And Canada
After launching its Forecast app in June, Facebook NPE is now making the app available to all users in the …
Facebook Expands Brand Collabs Manager To Public Groups
Facebook is starting to expand Brand Collabs Manager (BCM) to include Public Groups in a bid to help communities collaborate …
Facebook Announces New Community Management Certification
Facebook has created a new Facebook Community Manager Certification Program available to users through Facebook Blueprint.
Facebook Announces New Tools For Groups
At its Communities Summit last week, Facebook has announced many new tools to help Group Admins better manage their communities.
Facebook Takes Legal Action Against Data Scraping
Facebook has filed a lawsuit against two companies that used scraping to harvest data from Facebook, Instagram, and other platforms.
