After the successful collaboration during the London 2012 Summer Olympics, NBC Universal partners again with Facebook to deliver live streaming of the Sochi Winter Olympics. All in all, more than 1000 hours of footage will be broadcasted to the social network, as Variety reports.
Also Read: Youtube Has Plans for 4K Video Streaming
Until now, NBC Universal reserved the best instances of the games for primetime use, even if that meant that viewers had to wait hours to watch the competitions that had started and finished hours ago. Right now, all verified subscribers to a cable, satellite or telecommunications provider will have the opportunity to watch live the games, without delay.
According to Gary Zenkel, President, NBC Olympics,
[quote]We will use our unique access to all aspects of the Sochi Games to ignite the Olympic conversation and engagement on Facebook.[/quote]
In addition, his would be great opportunity for Facebook to strengthen its stance on taking over TV Ads.
But it doesn’t end there. NBC Universal viewers, will also have the opportunity to ask questions directly to the commentator and Olympic gold medalist Sarah Hughes during NBC’s primetime coverage of 11 nights of figure skating performances.
NBC Olympics has already started posting clips from the upcoming Games. Have a look!
Related Stories:
- Choosing The Right Social Media Platform
- New Feature: Trending Topics Comes to Facebook
- Facebook Expands Wi-Fi Program for Small Businesses
You might also like
More from Facebook
Facebook Revamps Access Your Information On iOS And Android
Facebook has announced a revamped version of its Access Your Information tool, making it easier for users to find and …
Facebook Bans Ads Promoting Weapon Accessories Ahead Of Inauguration Day
Facebook has announced a ban, on its platforms, of ads promoting weapon accessories and protective equipment - at least through …
Facebook Bans Donald Trump Indefinitely From Its Platforms
Following the recent events in Washington DC, Facebook CEO Mark Zuckerberg has announced an indefinite ban on Donald Trump from …
New Facebook Pages Come Without A Like Button
Facebook is rolling out a new design for Facebook Pages. It comes with new features, but without a Like button.
New Year’s Eve 2020 Sets New Records For Use Of Facebook Apps
Facebook was expecting a traffic spike on its apps over New Year's Eve, but this year broke all previous records …
3 Courses To Help You Create Better Video Content For Your Ads
Here are three free Facebook Blueprint courses to help you take your content to the next level.
Facebook Attacks Apple With Full-Page Newspaper Ads
Facebook is running newspaper ads newspapers criticizing Apple for its policy giving iOS users the choice of whether they want …
New Facebook Collab App Lets You Create Music With Friends
Facebook Collab is a new experimental music-making app available in the US, that lets you create music with friends.
Facebook Expands Brand Collabs Manager To Public Groups
Facebook is rolling out it s Brand Collabs Manager to public groups this week, giving them a new opportunity for …
