LinkedIn is a paradox: it was one of the first social media platforms to be profitable. Yet, it remains one of the least-liked and one of the most under-used. The company hopes that a new design, and a few new features, can help keep users interested.
Last week LinkedIn unveiled a new layout for its website. The new design is meant to bring the recently upgraded mobile experience to its desktop counterpart.
Here is a preview of the new layout which has started rolling out to users:
The new responsive layout promises a cleaner UI which provides an easier-to-navigate experience. It also comes with better search features, and a few new messaging features, including bots!
LinkedIn's bot will sync with your Google Cal and schedule meetings and suggest locations pic.twitter.com/mKRI79ak8I
— Karissa Bell (@karissabe) September 22, 2016
Now, the main question remains: Is this enough to save LinkedIn? As a job platform, it is amazing. As a social network it is failing. What do you think will happen now?