This June, the advertising world will be at the Cannes Lions International Festival of Creativity. To mark the event, Instagram is launching the #WaterInMotion Cannes Video Contest 2016 and wants you to participate for a chance to win amazing camera gear and be featured at the festival!
The Cannes Lions Festival for Creativity brings the world’s biggest agencies together, and awards the most creative and impactful campaigns. For this year’s celebrations, Instagram is kicking off the contest, inviting participants to explore the element of water. Here’s the twist: All entries have to be in Instagram’s video format.
If you like our stories, there is an easy way to stay updated:
Those who decide to take part in the contest, should answer the brief that challenges them to capture their interpretation of water with a video on Instagram. To enter, all participants should upload a 3-60 second video using #WaterInMotion and #InstagramCannesContest. All videos must be shared and tagged by 1PM PDT on Friday June 10, 2016.
Do not be afraid to use all the tools that Instagram has to offer. From Hyperlapse to Boomerang and multiclipping, the platform offers a variety of features that can help the entries capture attention and ultimately win. You can read all the details here.
Good luck to everyone and see you in Cannes!
More from Instagram
To help people with visual impairments enjoy its platform, Instagram is introducing two new improvements to make it easier for them …
Quintly analysed over 44k Instagram Business profiles and nearly 9 million Instagram posts. Here is what it found.