So, you’ve got a brand new social media client! First, celebrate, then prepare to work. The quality of the content that you will be producing for your new client is paramount. It’s a clear-cut case of quality over quantity, so you have to think hard about how to best engage your fans and gain new ones.
There a various ways to come up with content for a business or brand, but whichever you chose, you will still hardly find it a walk in the park.
Although everyone finds their own good content recipe at some point, you have we all have start somewhere. Here is a very handy infographic from CopyPress that shows you how, and where, to begin.
Key Points To Take Away
- – Get to know your client! What do they do or sell?
- – What is your client aiming to achieve with social media: sales, awareness, educate customers, something else?
- – Identify the “hooks” that align with your client goals
- – Add emotion to trigger interest
- – Before you go ahead, make sure everything you do adds value!
- Twitter’s Changing Definition Of What’s Relevant Content
- 6 ways to use Tumblr for content marketing
- LinkedIn Acquires Newsle And Focuses More On Relevant Content
You might also like
More from Experts Talk
Henk Campher, VP of Corporate Marketing and Head of Social Impact at Hootsuite, looks at five important social trends that …
In this article, Hootsuite CTO Ryan Donovan discusses advancements in social commerce, the growing privacy battle, and more 2021 social …
Here are three Facebook Blueprint courses to help you get useful information from insights on how your business is performing …