Social logins have become an important tool for both websites and social media platforms. The websites have gained visitors thanks to the easiness of logging in with social media. Social Media, on the other hand, have gained in awareness and (of course) they access extra users’s data thanks to social login buttons.
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The latest research conducted by Gigya.com over Q4 of 2013, shows that Facebook is still very much leading the way with 51% of social logins. But the latest numbers show that Google+ is slowly gaining shares (+2%).
The other platforms are sill far behind and represent less than 6% of all social logins.
Check out the full data in this very informative infographic from Gigya:
Which social login do you prefer to use when offered the choice? Let us know in the comment section below.
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