From now on, it will be only HTML5. Back in January, Youtube announced that it would stop supporting flash technology for its videos, and now this decision spread towards Google Display Network as well.
Also Read: Schema – An Introduction
This transition comes as no surprise for those who follow the news. In late 2014, Google started offering Flash-to-HTML5 conversion tools inside DoubleClick, that created backups of the ads when Flash wasn’t available, without compromising the quality. From now on, when advertisers upload their flash ads, they will be automatically converted to HTML5.
If you like our stories, there is an easy way to stay updated:
However, not all Flash ads will converted to HTML5. Google is working towards expanding this change, which will be available to everybody during late 2015.
How do you find this update?
- It’s Time You Start Advertising on Google+
- Google Search Goes (More) Social
- With Tailored Product Ads, Facebook Will Boost E-Commerce
More from Other Platforms
In an event yesterday, Instagram has launched IGTV a standalone app that allows users to upload videos up to an …
YouTube unveiled a new creative suite for brands and agencies to create a "more delightful experience for the user" that …
Pinterest is moving into real-world business as the discovery platform is about to launch its first subscription box with FabFitFun.