Social media are a powerful way to disseminate information and especially important to help spread emergency messages, such as amber alerts for missing people for example. Facebook does already broadcast missing-person alerts in several countries across the globe – US, Canada, The Netherlands and South Korea. Now, the UK will join the list.
Also Read: Facebook Brings AMBER Alerts To Newsfeeds
In a new partnership with UK charity Missing People, Facebook announced it will now start to send missing child alerts in the UK:
[quote]We will harness the power of the social media giant’s community when a child’s life is believed to be at immediate risk.[/quote]
If you like our stories, there is an easy way to stay updated:
Follow @wersm
Facebook will be using new targeting technology to “target alerts to specific geographical areas.” These alert posts will look like any other, but will have the name and picture as well as other information that might help the public to recognise of the missing child. Shares will increase the post’s visibility.
An alert will only be triggered if the National Crime Agency assumes that the missing child’s life is in danger.
You might also like
More from Facebook
Facebook Continues To Lose Users In The US And Canada
Facebook’s daily active users decline for a second quarter in the United States and Canada, caused by user fatigue and …
Facebook Launches Facebook News Portal In The UK
Facebook is starting to roll out Facebook News in the UK, a destination in its app featuring curated news from …
Facebook Revamps Access Your Information On iOS And Android
Facebook has announced a revamped version of its Access Your Information tool, making it easier for users to find and …
Facebook Bans Ads Promoting Weapon Accessories Ahead Of Inauguration Day
Facebook has announced a ban, on its platforms, of ads promoting weapon accessories and protective equipment - at least through …
Facebook Bans Donald Trump Indefinitely From Its Platforms
Following the recent events in Washington DC, Facebook CEO Mark Zuckerberg has announced an indefinite ban on Donald Trump from …
New Facebook Pages Come Without A Like Button
Facebook is rolling out a new design for Facebook Pages. It comes with new features, but without a Like button.
New Year’s Eve 2020 Sets New Records For Use Of Facebook Apps
Facebook was expecting a traffic spike on its apps over New Year's Eve, but this year broke all previous records …
3 Courses To Help You Create Better Video Content For Your Ads
Here are three free Facebook Blueprint courses to help you take your content to the next level.
Facebook Attacks Apple With Full-Page Newspaper Ads
Facebook is running newspaper ads newspapers criticizing Apple for its policy giving iOS users the choice of whether they want …
