Confetti, the trivia-style live interactive quiz show that started out on Facebook Watch will now be getting a UK version and adaptation in four other countries.
Fremantle, the television content and production/distribution company, has made a deal with Facebook to create five local adaptations of the Facebook Watch Show Confetti – along with an adaptation for the UK market, local versions will also be produced in India, Thailand, the Philippines and Vietnam.
The deal marks the first time that a Facebook Watch show is remade outside the United States, which is quite an important milestone for Facebook and its video platform.
Matthew Henick, Head of Content Strategy and Planning at Facebook said “Confetti has shown us the power of combining traditional entertainment formats with the social, people-centric advantages of video on Facebook.”
The UK version of Confetti is slated to launch later in November, while the other versions should go live by the end of the year. So far, the US version streams live on weekdays and has recently expanded into Canada and Mexico.
In the US, Mexico and Canada, Confetti is produced by Thumb Candy Media – a company that specialises in short-form series like Fright Club and Nail the Look for Snapchat, and Make Up or Break Up for Facebook Watch.
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