Facebook has just announced the collaboration with the National Centre for Missing and Exploited Children that will bring AMBER alerts to newsfeeds, in an attempt to locate and find missing children.
Also Read: Facebook Helps The ALS Ice Bucket Challenge Go Viral
The AMBER alerts will have geolocation enabled and will be served to users that are in the same area where a child has gone missing. The alerts will include photos and details and will be visible both on desktop and mobile.
Users that see these alerts can choose to share the AMBER alert card with friends. Their post will also include a direct link to National Centre for Missing and Exploited Children that will offer all the latest developments about each case separately.
This new feature will work as follows: Each time a missing child is reported at the Police, the National Centre for Missing and Exploited Children will release a poster about it through Facebook‘s System. The poster will be visible to users that are in the same search area, as defined by law enforcement.
As the announcement reads:
[quote]For years, people have used Facebook to post news articles about missing children and AMBER Alerts. In several cases, someone saw a post or photo in their News Feed, took action, and a child was safely returned.[/quote]
As more and more people turn to social networks during times of crisis, social networks are tuning in to help both affected and rescue services. Facebook has already released a service that allows people locate their loved ones during disasters and has already helped raising millions of dollars to help fight the Ebola virus.
Related Stories:
- Can Facebook Take Us To The Moon?
- 6 Key Social Media Findings from Pew Research
- How To Create Social Media Campaigns That Drive Results In 2015
More from Facebook
Facebook Makes Changes To How Members Are Invited To Groups
To ensure that people only join groups that are "relevant and meaningful to them," Facebook last week announced updates to how …
Facebook Is Testing LOL, A Video Feed Of Memes
Facebook is testing a new feature it hopes will re-engage the hordes of teens who are leaving its platform. Introducing …
Facebook Will Be Extending Its Restrictions On Political Advertising To More Regions
Facebook has announced that new restrictions on political advertising will now be extending to more regions globally.
