Facebook is consistently trying to get users to like more pages. The lastest effort comes into play when someone shares a link. According to Lost Press Marketing, if the user likes that link (and, say, it came from ESPN.com), Facebook will ask the user if they want to like ESPN’s page.
For some users, Facebook is asking if they want to see more from this publisher after they like a link. For instance, if a friend shared a link from The Washington Post, and a user liked that link, Facebook might ask, “Want to see more from The Washington Post?”
Here’s a screenshot, courtesy of Lost Press Marketing:
According to Inside Facebook, this not only accomplishes Facebook’s goal of getting users to like more pages that are relevant to them, but it also builds connections for deeper results within graph search, ad targeting, and other Facebook utilities.
You might also like
More from Facebook
Facebook is rolling out a new Community Management course on Blueprint, which is free to join for everyone. What are …
Facebook is changing its News Feed algorithm again - this time to prioritize original news reporting and transparent authorship.
Facebook continues its fight against fake news with a new notification warning you when you are about to share old …
Facebook has announced an additional commitment of $200 million to support black-owned businesses and organizations.
Facebook successfully removed ads published by the reelection campaign for President Donald Trump because they used Nazi iconography.
Facebook is adding more countries to its blood donations feature to help fight shortages caused by shelter-in-place orders due to …