Creative Disruption - 5 Product Image Ideas For Great Social Media

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The crucial and undeniable importance of images in social media never stops feeding innovation and creativity in that domain. Necessity, as we say, is indeed the mother of invention.

So why, oh why, do so many small businesses continue to photograph their products as if they were for a Sears Catalog? Yeah, I’m talking to you who won’t stop with the white backgrounds!

Also Read: 5 Awesome Ways To Do More With Instagram

Your product staging has mastered the “Macro Shot” and the “Unusual Angle,” okay? There is so much more! Ready to take some tips for causing pleasant disruption in noisy feeds from some of the brands that are nailing it?

I’ve culled these Top 5 favorite product staging ideas from my very own feeds:

The Unusual Situation

When something’s not where it’s supposed to be – or doing something it doesn’t normally do, it stands out. The brain revels in the dissonance.

Squirrel – LaCroix

All this little guy wanted to do is drink Piña Fraise 😍😍 #happyfriday
A photo posted by LaCroix Sparkling Water (@lacroixwater) on Jul 31, 2015 at 10:18am PDT

Guitar – PBR

The guys in @hustleanddrone just took over our @project_pabst Instagram account… Follow them and then come see them kick off #ProjectPabst 2015 tomorrow at 1pm!
A photo posted by Pabst Blue Ribbon (@pabstblueribbon) on Jul 17, 2015 at 4:03pm PDT

Vase – FootCardigan

Dads like flowers, too. Show him you care with a dozen socks over the course of a year. #fathersday
A photo posted by Foot Cardigan (@footcardigan) on Jun 11, 2015 at 9:49am PDT

Converse – Lights

Lights on. #chucktaylor
A photo posted by @converse on May 18, 2015 at 1:45pm PDT

Ditch the mannequin hand that models your custom rings. Show me the ring in a sink drain. It makes me want to save (buy) it.

Trade in the glamour shots of your peanut butter cupcakes for an image of your guilty dog lapping them up. I’m going to identify with that; it’s going to make me smile.

Ditch the mannequin hand that models your rings. Show me the ring in a sink drain. @LaraEastburn

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The Stealth Shot

This clever product staging truly makes the brain happy. Yes, the experience becomes the focus of the image’s story, but it’s not just that.

The act of looking for the product in the image is entertaining in itself. Like solving a puzzle. It stands out in a feed full of blah product selfies. I’d be way into an account made up entirely of stealth shots!

Pool – LaCroix

Please be kind and rewind! We’ve got a Sunday on our mind 😎 (📷 @thealisoncitron )
A photo posted by LaCroix Sparkling Water (@lacroixwater) on Aug 3, 2015 at 3:45am PDT

PJs – Roaming Cup

Roaming with the ‘Ladder Man’ on Jackson Square ☕️✌️@pjscoffee #pjsroamingcup #frenchquarter #pjscoffee #showmeyournola #nola #jacksonsquare #coffee
A photo posted by PJ’s Coffee of New Orleans (@pjs_roaming_cup) on Jul 2, 2015 at 12:37pm PDT

Starbucks – Beach

Happiness is…☀️ #icedcoffee #regram: @melodyjoymunn
A photo posted by Starbucks Coffee ☕ (@starbucks) on Apr 28, 2015 at 3:03pm PDT

Looking for the product in the image is entertaining in itself. #SocialMedia #tips by @LaraEastburn

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The Creative Holiday

If there were a list of boring product images, the compulsory “holiday” post would be at the top. The iconic Santa with Coca-Cola shot is lovely and famous for a reason. It’s also in museums. Just sayin’.

Valentines – Sierra

For all the lovers out there…happy #valentines day. #craftbeer
A photo posted by Sierra Nevada Brewing Co. (@sierranevada) on Feb 14, 2015 at 9:23am PST

Ole Smoky – Flag

C’mon, America! Let’s celebrate what makes us great – like a Tennessee moonshine made from a 100-year old recipe.
A photo posted by Ole Smoky Moonshine (@olesmoky) on Jul 4, 2015 at 12:24pm PDT

Sharpie – Ides of March

Beware the Ides of March! #idesofmarch #march #juliuscaesar #caesar
A photo posted by @sharpie on Mar 15, 2013 at 12:24pm PDT

The Activist

Hooking up with a cause is a no-brainer. But it needn’t make us yawn.

Lush – Sharks

#savesharks #finfree #lushcrossironmills
A photo posted by Lush Cosmetics (@lushcosmetics) on Jul 10, 2015 at 4:04pm PDT

Pride – New Belgium

Exactly one year ago we posted this image to celebrate Pride Month. Today, we post it to celebrate one of the biggest wins for love in our country’s history. #MarriageEquality #LOVEwins
A photo posted by New Belgium Brewing (@newbelgium) on Jun 26, 2015 at 8:31am PDT

Bullying – DuckTape

Join hands and stick together against bullying. Find out more at PACER.org/Bullying. #ducttape #sticktogether
A photo posted by Duck Brand (@theduckbrand) on Jul 27, 2015 at 12:11pm PDT

The I Didn’t Think Of That

Hinting at the infinite usefulness of your product is paydirt. Simply Orange Juice does this to perfection. Their Facebook page is fully stocked with recipes for cocktails, barbecue sauces, marinades, and all manner of concoctions that incorporate their products. And Sharpie’s Instagram account has long been making a permanent mark on creative product use.

Simply Orange – Cocktails

Sharpie – Prom Dress