Booking.com, the leading online holiday reservation website, managed to take advantage of this phenomenon by transforming – sometimes dull – holiday pics into surreal animated GIFs.
If your holiday photo is good, but not good enough to bring instant fame, then Booking.com may have the solution for you.
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The website invited all Internet users to share their best holiday pics on Instagram with the #WingItYeah hashtag. And then, these photos were transformed into amazing funny GIFs before being shared on Booking.com and their social media profiles. Instant fame, I’m telling you.
Here is a quick selection of our favourites: