Yesterday, VentureBeat reported some very important news about Pinterest users. According to the site, Pinterest has warned various of its power users that it will remove all pins containing affiliate links, redirects and trackers. The ban is effective immediately.
Also Read: Is Pinterest Considering A ‘Buy’ Button?
For pinners that use affiliate links this doesn’t mean that their pins will be lost; they will just be stripped off of all the “absurd” parameters and thus lose the ability to monetise their pins. In other words: monetisation has to be controlled by Pinterest.
For those who know, this doesn’t come as a surprise. Pinterest has released promoted pins that can cover the advertising needs of various products and it has just announced its partnership with App Store that will give users the option to install apps directly from Pinterest iOS app – whether on iPad or iPhone.
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It’s clear that Pinterest wants to keep things simple and make brands use its advertising suite and not some kind of affiliate detour, which could mean significant loss of revenue.
Do you agree with Pinterest‘s new policy?
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- Pinterest Will Launch Promoted Pins on New Year’s Day
- Pinterest Creates ‘Pin Picks’ Collection
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