Real Actors Fooled By Audition For Commercial To Banish Stereotyping
The ad's by the Unstereotype Alliance, which was set up in 2017 by big names including Google, Unilever, Facebook, Mars …
Durex Tackles A Taboo With ‘Ladies, Let’s Lube’
“It’s not just about condoms,” Durex, the best-selling condom manufacturer says, proving its point yet again with a new campaign …
Boys Will Be Boys. Really. Gillette Throws Down The Masculinity Gauntlet
Together they represent a new masculinity, one that’s sensitive, thoughtful, creative and unafraid to be who they are.”
Man Sticks Screwdriver Into Socket, Pigeon Craps On Table – Why?
This shocking - literally - new ad is by Double-Check, a group of friends in the British creative industry who …
How To Keep Control Of Your Facebook Ads Budget
Have you ever spent more than you had planned on Facebook ads? These tools will help you keep your spending …
AI, Alexa’s Cough, And Gender Stereotyping
‘Alexa loses her voice’ has become YouTube’s most-viewed ad of 2018, with over 50 million views. It’s fun, sassy and …
10 Podcasts You Need To Know About
Time is short, so it's important to know which podcasts are worth your time. Here is a list of top …
What Is Facebook Attribution And How To Use It
Facebook has rolled out a new measurement tool so you can better understand how ads impact your sales. Here's how …
Lexus ES: Artificial Intelligence Rewrites The Car Ad
The script for the latest Lexus ES ad was written by AI and brought to life by Oscar-winning film director …
5 Ways To Generate Leads Using LinkedIn Company Pages
LinkedIn company pages can help you grow your business and generate new opportunities. Here's how you can start converting your …
The International Committee Of The Red Cross Uses Virtual Reality To Recreate Fear And Trauma
While virtual reality (VR) can’t actually create empathy, it’s being used in a variety of environments to help facilitate it. …
What’s It Like Turning 18 In 2018? Here’s The Inside Gen (Z)
Check out how Generation Z experiences culture, social media and their own role in life, in this engaging campaign by …
Augmenting The Reality Of Trees
AR and a nice hot cuppa tea aren’t an automatic association for most of us. But they might be for our …
Why Most Brands Are Using Influencers Wrong
Are you thinking outside the box with your content or just repeating what the influencers have on their page already?