With Adobe Premiere Pro’s new AI-powered Auto Reframe feature, you may never have to resize and crop a video, for use on various platforms, again.
As any good social media professional knows, manually editing and cropping videos to offer ideal viewing on different platforms can be a very time-consuming process. To make things easier, Adobe is now launching a new AI-powered feature called Auto Reframe that automatically edits videos for square (1:1), vertical (9:16), and widescreen (16:9) aspect ratios – perfect for all platforms.
Auto Reframe, which uses Adobe Sensei (Adobe’s artificial intelligence platform) can automatically identify the main action within a video, cropping and panning around the original footage, to fit within social media’s square, vertical, or widescreen ratios.
It’s designed to be applied to clips right on Premiere’s timeline after the user chooses between 3 motion presets: Slower, Default, or Faster Motion. Adobe’s algorithm can then determine the amount of movement to expect in the video. The result? Motion keyframes that track the action in your content.
Also, as is customary with many Adobe features, users will be able to manually fine-tune the result – ultimately giving video editors back valuable time. The feature’s capabilities were shown off last week at the International Broadcasting Convention.
This isn’t Adobe’s first “socially-optimised” feature. ‘Social-first’ is a trend in recent updates and features – i.e. the launch of Premiere Rush CC, a free mobile app in the Fall of 2018. It was made specifically for YouTube creators and introduces exporting options that are optimized for various social platforms.
Auto Reframe will start rolling out to Premiere Pro later this year.
You might also like
More from Reviews
Netflix Party: An App To Watch With Friends
Netflix Party is a new way to watch Netflix together, without having to leave the comfort (and safety) of your …
Discover Hoop, The “Tinder For Snapchat”
Hoop is an app that works a lot like Tinder, using Snap Kit (Snapchat's developer tool kit) to help you …
Turn Tweets Into Instagram-Friendly Posts With Pikaso
Are you tired of seeing badly-cropped tweets in your Instagram feed? Pikaso has a solution! It turns Tweets into Instagram-friendly …
S’more Is A New Dating App That Is About “Something More” Than Physical Attraction
Are you looking for something more? Then this new dating app might be the one for you. S'More is launching …
Combin Scheduler Brings Easy Instagram Scheduling And Automated Publishing
If you’re looking for an easy way to plan, schedule, and automatically publish your Instagram posts, Combin Scheduler is your …
Friended Is A New Social Network That Wants To Be Just That
There is a new kid on the block. Social networking platform Friended wants to offer just that: a place for …
Powerpoint’s New AI Will Stop You From Swearing And Stuttering
Microsoft is adding an AI-assistant to PowerPoint to help improve your presentation skills. And yes, it will also stop you …
Helping The Homeless? This Startup Has An App For That
Samaritan wants to connect the homeless with the people who usually walk by them without stopping, offering a chance to …
Sixt Aims To Revolutionize Urban Mobility With Its New App
SIXT – the car rental company – has launched a new mobility app that lets you rent a car, hail …
