Selfies are so trendy lately that the Orly airport in Paris decided that the best way to redecorate one of its terminal would be to cover it with passenger selfies.
Also Read: Granola Challenges You To Click 1 Million Times On A Cookie
Between the 9th and 18th of May, W (a French Communication Agency) and Aeroports de Paris have imagined the #iamtheguest campaign.
Passengers are offered to have their picture taken within the airport terminal of Orly-Sud and then, the “selfies” are automatically uploaded on the airport’s Facebook page.
Upon completion of the campaign, a gigantic 3,200 m2 poster will be printed with the most liked “selfies” on the Facebook page and recover the frontage of the terminal building.
The idea is fun and creative as it plays around with the “selfies” trend. One way of making it cooler though would have been to let anyone participate via Instagram instead of having to be in the airport…
Related Stories:
- When A Tweeting Fridge Makes The Buzz
- Check-in and Fetch – The New Get Fit Game For Your Dog
- Selfies and Brands – The New Love Marketing
You might also like
More from Creative Campaigns
Interflora Highlights Gender Inequality Ahead Of International Women’s Day
In the UK, Interflora launched a new campaign that highlights gender inequality ahead of International Women's Day on March 8.
YouTube Announces Supervised Accounts For Tweens And Teens
YouTube has announced a new supervised account option for parents with children who are too old for YouTube Kids.
Let Air France Take You On A Tour Of The Country With The New In-Flight Safety Video
Air France is unveiling its new in-flight safety video, an elegant, lively, and fast-moving showcase of French culture.
How To Temporarily Pause Clubhouse Notifications
Clubhouse notifications can become overwhelming. Luckily, the app allows you to temporarily pause them for a set amount of time.
Google Calendar Now Lets You Split Your Workday Into Segments
Google Calendar is introducing work hour segmentation and repeating out-of-office replies to help you organize your hectic schedule.
Clubhouse App Surpasses 10 Million Downloads
Breakout drop-in chat app Clubhouse has surpassed 10 million downloads despite being in an invite-only pre-launch phase.
Song Start Is A New Education Series In Partnership With Spotify And Noteable
'Song Start' is a new digital music education series presented by two visionary females on Spotify’s recently launched Noteable platform.
Barack Obama And Bruce Springsteen Launch A Spotify-Exclusive Podcast
Barack Obama and Bruce Springsteen are the co-hosts of Renegades: Born in the USA, a new exclusive podcast for Spotify.
LinkedIn Introduces Stories For Pages
LinkedIn has announced several new features on Pages - among them, Stories for Pages with swipe-up links.
