Rumours have it that Google is on the verge of acquiring Twitter. The deal is not done yet – and may not actually happen – but we atestike to stay on top of things. So in the latest edition of #WeRSMChat, we discussed the implications of a deal between the two tech giants.
If the deal is sealed, Twitter as a platform could change drastically, probably for the best. More importantly, it would mean that Twitter will be here to stay, and Google would be a powerful guarantor of that. This is certainly something that shareholders will welcome warmly.
Missed the chat? Not to worry, we have your back!
1) Google buying Twitter may be a rumour, but one that makes sense.
https://twitter.com/GraemeABarbour/status/780122504283185152
A1) It could happen… If it does the whole tweeting experience will change #WeRSMChat
— Tajah Brown (@Tajah_Brown) September 25, 2016
2) Buying Twitter would secure Google – sorry, Alphabet – a firm footing in the social media space.
https://twitter.com/terezalitsa/status/780124552240267264
Incredibly quick news reporting, benefitting from Twitter being kind of a news platform already #WeRSMChat
— Niels (@PowNiels) September 25, 2016
.@WeRSM A2 it would finally give Google a legit #socialmedia platform after miss after miss. #WeRSMChat
— Chioke McRae | Strategist (@ChiokeMcRae) September 26, 2016
A2 The serps social layer. Think it would be great to have search results bolstered by real people's real time talk on the topic #WeRSMChat
— Tim Elliott (@TimElliottUK) September 25, 2016
G+ was always bit like Twitter on steroids but with poor ux.
— Jani Lilja ☕ (@liljajan) September 25, 2016
3) A Backing from Google would be a huge boost to Twitter.
@wakanouka Twitter would benefit from AI and Google’s more sophisticated machine learning algorithms. For trends, ads, content distribution
— Jeremy ☁️ (@jeremywaite) 25 September 2016
analytics hence targeting is what comes to my mind … Indexing in search results possibly! #WeRSMChat
— Aviral Sanghera (@aviralsan) September 25, 2016
A3) Open twitter up to vast amounts of data including website activity….linking the user journey from social to website #WeRSMChat
— Tajah Brown (@Tajah_Brown) September 25, 2016
A3) It would add strength to Twitter's advertising cred, drawing on all that shared data -> more advertisers + profitability #WeRSMChat https://t.co/CWPBXoc5hl
— Jeanette (@jeanettepham) September 25, 2016
4) Google and Twitter features would be combined to offer more powerful targeting.
A4 Deeper analytics, behavior tracking.. @WeRSM #WeRSMChat
— Ivana Ćirković (@i_cirkovic) September 25, 2016
maybe a weird hybrid of google ads & Twitter ads…surely both would be combined in back end for targeting options #WeRSMChat
— Filip Galetic (@fgaletic) September 25, 2016
Adwords? #WeRSMChat https://t.co/LV0TAsTrTY
— Tim Elliott (@TimElliottUK) September 25, 2016
5) Twitter’s true monetary worth is a real mystery.
it hasn't really perfected its revenue model like FB ads. So it will struggle to justify a big shock valuation #WeRSMChat
— Mark Davies (@MrMarkDavies) September 25, 2016
I'd love to think that it's worth more than Whatsapp, but I'm not really sure about it. #WeRSMChat
— Tereza Litsa (@terezalitsa) September 25, 2016
WhatsApp was bought by Facebook $19 billion.
"Your worth doesn't decrease based on someone else's inability to see it." Ok, do not true in biz valuations, but… #WeRSMChat
— Jeanette (@jeanettepham) September 25, 2016
Good try Jeanette. Good try.
https://twitter.com/jeremywaite/status/780143628245200896
Join us!
Tag along this Sunday at 8pm GMT+1 for another edition of #WeRSMChat! If there’s a topic you would like to talk about, let us know in the comments below!
You might also like
More from Experts Talk
The Top 5 Stories On Social Media This Week
A new musical could soon come to life on TikTok, WhatsApp users are flocking to Signal and Fiverr will run …
The Top 5 Stories On Social Media This Week
Save the date, Twitter is bringing back verification this January. Oh, and it shut own Periscope too. How was your …
3 Courses To Help You Create Better Video Content For Your Ads
Here are three free Facebook Blueprint courses to help you take your content to the next level.
How To Add And Remove People In Group iMessages
Group iMessages make it easy to stay in touch with your friends or colleagues, as long as you can keep …
The Top 5 Stories On Social Media This Week
Tamagotchi never dies, 2020 in one word and a new test for 3-way live streams on Instagram. How was your …
The Top 5 Stories On Social Media This Week
Twitter does Twitter best, Salesforce bought Slack and Apple could be working on a matte black MacBook. Are you ready?
Finding Your Way Forward: Five Key Social Trends for 2021
Henk Campher, VP of Corporate Marketing and Head of Social Impact at Hootsuite, looks at five important social trends that …
Hootsuite CTO Ryan Donovan’s 2021 Social Media Predictions
In this article, Hootsuite CTO Ryan Donovan discusses advancements in social commerce, the growing privacy battle, and more 2021 social …
3 Courses To Help You Get Started With Facebook And Instagram Insights
Here are three Facebook Blueprint courses to help you get useful information from insights on how your business is performing …
