Twitter Runs A New TV Spot With Chance The Rapper

by • June 21, 2017 • TwitterComments Off on Twitter Runs A New TV Spot With Chance The Rapper2108

Twitter launched a new “TV Spot” focused on the music industry and featuring Chance The Rapper. But it also introduces a new tagline: #SeeEverySide

Twitter is changing. Twitter is growing. Twitter wants you to use it more. The company is evolving its – still very new – tagline #WhatsHappening to an even stronger one that emphasises it as a multi-way conversation platform.

The new #SeeEverySide commercial shows how people can create and join in conversations about what is happening. But it also reinforces Twitter’s presence in the music industry as the new spot features Chance The Rapper.

In the video, the musician asks his Twitter followers for song requests before his concert and explains

Twitter lets me see what’s happening from every point of view, all perspectives, every side.

In a blog post, Twitter explains that the new campaign aims to show how the platform is the only one which can really spotlight “every side of the conversation, at the speed of Twitter.”

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