If you’re setting up ads on a social media platform, you are often encountered with a dreadful question: What happens if something goes wrong and you are away from the office?
Also Read: Facebook Will Launch A New Mobile Ad Network
With the world going more and more mobile, it is almost unthinkable for social media platforms not to provisions for their users’ and clients needs while they are on the move.
So, if you have already established a Twitter campaign for your account, then you should be able to see a brand new ‘stats’ button on the top of screen. By tapping on the button, you shall see how your ads perform and adjust them on the fly.
Not all users have access to this button, as this feature appears to be available only to some iPhone and Android devices. Moreover, Twitter has not released any official announcement regarding this new addition.
The new ads button was first spotted by Eric DeSalvo, Director of Digital & Social Media for @UCFKnights.
— Eric DeSalvo (@EricDeSalvo) July 1, 2015
Up until now, users were seeing a Twitter Ads options, when tapping on the settings button on their respective profile. From there, the could set up campaigns, however they could neither monitor them nor adjust them while on the go.
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