Football is a big deal on Twitter, with team fans taking on their love and passion for the game on Twitter during each game. But Twitter is also an international platform, and fans of the English Premier League are not always where you may think they are.
If you think where @PremierLeague fans are in the world, you might be in for a surprise. To our delight, Twitter has built a Premier League interactive fans map, which shows a detailed global breakdown of the followers of the 20 Premier league teams.
When visiting the interactive map, built by data visualisation scientist Krist Wongsuphasawat, you will be able to discover which teams are the most popular per country, see where your favourite team is most popular and even compare two clubs.
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The map was built based on the data of each team’s official Twitter accounts, “using their followers as an indicator of allegiance.” It is a fun experience that, nevertheless, shows once again the powerful insights of social media data. For example, imagine how this can help each team into forecasting how many jerseys they may sell in each country.