The Top 5 Social Media News Of This Week

by • April 17, 2016 • Top 5 NewsComments Off on The Top 5 Social Media News Of This Week4590

This week could have been all about Facebook, as its f8 yearly conference took place just a few days ago. But instead, we came to realise that this week was all about content, a total celebration of it. And that is great news for our industry.

Facebook was in the news, of course, but it was about content: how pages can now share branded content, how owners of multiple pages can now crosspost videos, but also how Facebook is slowly becoming the new best bookmarking service across the web with its new “Save to Facebook” button.

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In terms of awesome content, we must take a look back at what Eurostar (the train that runs under the sea between France and the UK) did on Instagram to celebrate its new fleet of trains. It is pure visual content genius.

And I am quite keen on what YSL did on their Instagram account too: they simply deleted all of its content to start fresh… as they are announcing a new head of design. Simple, amazing, meaningful. I love it.

So are you ready for this week’s Top 5 trending news on We are Social Media?

wersm-facebook-enables-verified-pages-to-share-branded-content Facebook Enables Verified Pages To Share Branded Content – Facebook did something that many media companies, celebrities and other influencers have been asking for and probably drooling over for quite some time. The company updated its guidelines on branded content and introduced a branded content tool, effectively allowing verified pages to share branded content on Facebook.
wersm-eurostar-instagram-campaign New Eurostar Instagram Campaign Uses Platform In Brand New Way – To celebrate its new fleet of trains, Eurostar launched its new Instagram campaign called La Vie On Board. Naturally, Eurostar advertised the new service across traditional and new media, however, the Instagram campaign, @LaVieOnBoard, is particularly remarkable.
wersm-facebook-crosspost-video You Can Now Crosspost Videos Across Multiple Facebook Pages – Facebook is launching a new way for publishers to easily crosspost videos within and across Pages owned by the same Business Manager! You will also be able to see total performance insights for a single video across all the places it was used on Facebook.
wersm ysl instagram iphone cases YSL Deletes All Posts On Its Instagram Account – The fashion powerhouse recently changed creative directors, with Hedi Slimane “graduating” and Anthony Vaccarello taking the lead. And what’s better than making a bold announcement? Nothing. Instead, YSL decided to spring-clean its Instagram account.
wersm-facebook-saved Facebook Extends Its “Save” Button To The Whole Web – The new “Save to Facebook” button is the perfect evolution of a feature that has worked very well on Facebook itself. Except now, it will follow you around the web. So, if you come across something interesting that has not yet been shared on Facebook, you will still be able to send it there.

If you like our stories, there is an easy way to stay updated:

Don’t Miss: Fun Pop Mashup of the Week #72

Have a great Sunday and week ahead!

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