We are Social Media - Infographic

Show Some Twitter Love to Your Followers

by • April 27, 2013 • TwitterComments Off on Show Some Twitter Love to Your Followers3745

84% of Users following brands on Twitter feel ignored! Yes, you read well, that is almost 9 out of 10 followers not feeling the love!

Customers have been jaded by rotten customer service (or the complete absence of it) and would leave their current providers in a heartbeat if you stepped up to the plate. Don’t believe us? Check this out.

Aspect Software, a leading provider of customer contact and enterprise workforce optimization, conducted a survey around social customer service and their results pose an opportunity for brands to develop and retain customer loyalty . . . or an opportunity to steal customers away from their competitors.

But how do you “do” customer service on Twitter? Use this simple approach:

  • Use common sense
  • Be respectful
  • Don’t speak out of turn
  • Respect confidential content
  • Understand copyright (and that it applies)
  • Be transparent
  • Be human first
  • Get to know your community
  • Brand yourself first
  • Stay focused

And we’ll give you a head start on the “know your audience” bullet with the Infographic below.

And remember if your followers feel loved, they won’t even look at your competitors!

We are Social Media - Infographic


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