Starting on Twitter is not an easy task. Sometimes your first followers, mentions and/or retweets do not come as fast as you might have expected, because engaging followers is not an easy task.
You have to know what kind of content your customers like, what they want to see from you and when they use various social media sites.
For example, did you know Weekends bring up to 17% more engagement or that tweets with 100 characters or less are more likely to create interaction?
To help you out, an infographic from Fusework Studios offers a few general guidelines on how to get more engagement on Twitter.