How happy are you with your profile video on Facebook? Yeah, that one… You have probably not even bothered making one yet, have you?
I don’t blame you. It hasn’t been showing very exciting results. But that is until today, because during its F8 conference, Facebook announced the new Facebook Profile Expression Kit, which gives third-party developers a way to publish videos recorded on their apps, as profile pictures on Facebook. Sounds awesome, right?
A few third-party apps have already gained access to the feature, with the very trendy MSQRD (a recent Facebook acquisition) leading the way. Of course Facebook-owned Instagram and Boomerang are also among the selected beta testing apps, alongside Cinemagraph Pro, Vine, lollicam and BeautyPlus.
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This promises to bring a little more excitement to profile videos, which had been introduced on Facebook a few months ago, but had failed to convince many users.
Developers will also appreciate that they will get attribution within the News Feed when a profile video made with their service is posted on Facebook.
For more information: Enabling Self Expression with Facebook’s Profile Expression Kit [Facebook for Developers]